DM Web Radio

Welcome to the DM Web Radio course, which is a part of the Distance Media program. It is about Internet Radio, and here follows a brief presentation of this course (the Course Objectives):

Major areas covered:

• Web Radio versus traditional Radio

• Streaming, pod- and on demand Radio

• The strengths of merging media

• Technical requirements for Web Radio

At the end of the course the student will be able to:

• Describe the main types of web radio (streaming, on-demand, and podcasting).
• Explain the main differences between web radio and traditional radio broadcasting, as well as between live vs. pre-recorded broadcasts.
• List some strengths of merging media
• Show awareness of the weaknesses of web radio
• Explain in brief the concept of narrowcasting
• Give some examples of how marketing web radio can be done
• Briefly describe the basic technical requirements for web radio
• Use software such as iTunes for "catching podcasts"
• Show some understanding of what voice tracking is, as well as music scheduling theory.
• show awareness of the need to check national regulations regarding web radio, as well as restrictions for broadcasting music.
• Display an understanding of what can be done in web radio (having seen and analyzed a number of examples of what others do).
• Find more information for further studies through various recommended resources.

• Teacher: Marcus Lennartsson